Get this weeks Canonical Chronicle slide deck: http://email.typeamedia.net/

A free information pack with all this weeks search news, google updates and insider tips to circulate round your team to keep them informed.

== IN THIS VIDEO ==

In this week Canonical Chronicle we will be diving into:

1. A 60 second super cut of what happened in search this week
2. Final diagnosis of the May 2020 algorithm update – Early speculation appears to suggest that it a role back to pure page rank with many thinking that machine learning will kick in and start altering the SERPs even more over the coming weeks.
3. Common but avoidable javascript indexing mistakes from Google Engineer Martin Splitt
4. New search console reports and Bug’s in Google discover
5. Lastly, we diagnose Google’s response to a webmaster saying that 50% of their traffic is gone due to dodgy links – We get Craig Campbell opinion on this, as well as how to protect from Negative SEO from a SEMRush representative

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WHO AM I?

I’m Ross Tavendale, the managing director of Type A Media, a creative search agency based in London. I make videos about business leadership, web technology, SEO, PPC and how I turned being a Type A personality into a business.

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In the latest episode of Hack My Growth, we’re looking at the recent December 2020 core update from Google.

We’re going to look at how it’s impacted the SEO community, who are some of the early winners and losers and what you need to do to make sure that your site is ready no matter what type of update comes your way. All right, let’s go.

Well, it’s that wonderful time of year again, where Google releases a core update and everyone in the SEO world, knees get a little bit weak, trying to figure out what’s going to happen next and who the winners and losers are.

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�� How to Run an SEO A/B Test [Template Included]: https://www.youtube.com/watch?v=wzyEfgEKfEE &t=3s

�� 4 Pillars of a Successful SEO Strategy: https://www.youtube.com/watch?v=urIZEnuNpQw &t=11s

�� Schema.org & Structured Data Best Practices: https://learn.simplifiedsearch.net/

4th May 2020

I still remember that night… It was scary as usual..

You know the greatest Fear that keeps search marketers awake at night..

Google Algorithm Updates

On May 4, Google’s Danny Sullivan confirmed that they are rolling out the second core search algorithm update this year. It is called the “May 2020 Core Update.” Yeah you heard it right.

May 2020 Core Update No fun names, no cute animals to imagine — just the facts. Watch this detail video Where I am sharing some important facts about the recent Google Core Update May 2020.
#googleupdates #googlealgorithm #algorithmupdates #seoupdates

Join Whitney as she goes over what we DO know about Google’s most recent core algorithm update. The update began rolling out on May 4th and finished roughly two weeks after. By looking at search volatility, we can see there were major spikes around May 5th and a smaller one on May 20th.

Many publishers have been affected by the Google update, some for worse and some for better. The update is supposed to continue to help local news publishers gain better ranking, amongst other categories. Some publishers are seeing decreases in ranking and traffic.

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Please subscribe to the Ezoic channel, as well as the Ezoic Explains playlist.
More playlists from Ezoic include The Publisher Lab podcast, Ezoic Academy, Nameserver Integration tutorials, and videos from our Pubtelligence events.

To read about Google’s May 2020 Core Update, visit our blog:
https://www.ezoic.com/google-may-2020-core-update/
https://www.ezoic.com/coronavirus-covid19-ad-rates-website-traffic/

Ezoic is an innovative platform for intelligent websites. Ezoic Explains is a weekly video series that provides information, tools, trends, and know-how to those who write content, own a website, or operate in the digital media world.

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